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So you’ve been selling on eBay for years and suddenly have a misstep fulfilling an order. Or maybe you are just starting out selling as an eBay seller, and you begin to feel as if you are the new guy in the office; whistling dixie in the corner while everyone else slaps high-fives over the profits from a recent joint venture. In both situations, the ability of potential buyers to trust you as a seller is probably going to be low to impossible.
eBay sellers come a dime a dozen, with new ones popping up every day. It is important to set yourself apart from the masses. This is most easily accomplished by establishing a high level of trust in your selling capabilities. Think about it, if you were a buyer and all you see is a name, a small, blue, sad face sitting next to their display name depicting a poor selling record; would you buy from them?. You would probably click the back button on your browser before I ended this sentence.
The inclusion of at least one truly representative picture of the sale item is the first step to becoming a trustworthy eBay seller. This is not an option, but an essential for any successful eBay auction. If you don’t believe me, visit eBay.com. Which items have the highest bids, the ones with display pictures or without them?
Your pictures should be clear and include multiple views of the item. When taking the pictures, make sure to display the sale item in good lighting; avoiding shadows and flash reflections from your camera. If the item has a side with a scratch or dent, photograph it. It is much better to bring it to the attention of the consumer now than have them figure it out when they receive it in the mail.
Accurately describing the item is just as important. Utilizing eBay as a venue is not the same as walking into the local Walmart; there are risks involved for both you and the buyer. As a seller, you should strive to provide the most detailed description as possible; including remarks about the physical condition of the item. Do not become overly wordy, but do make sure to not leave anything out.
It is important to realize that profitable selling on eBay is a journey; one marked by honesty and integrity. Build a strong level of trust in your auctions and you will establish a repertoire of customers that will buy from you for a long time.
Article by: Bruce Moilan
Attention eBay® Sellers: Increase your credibility...and your bottom
line! Sellsi helps build trust in online auctions. By representing only the best eBay® sellers, Sellsi has created a network of the most reputable merchants on the web. The Sellsi Seal instills confidence and adds credibility to the seller when displayed in eBay® auction listings. It's an
indispensable tool used to boost sales and increase positive feedback. Learn more at
http://www.sellsi.com.
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